Predictive analytics and the use of big data aren’t necessarily new concepts. Scientists, business leaders, even government agencies, have scrutinized and studied their fields to better serve their client or bottom line for decades.
Today, the struggle is not gathering massive amounts of data; it’s harnessing that data into meaningful and useful information to make our customers succeed. That is the key to business success and exactly why Sealed Air is no longer in the packaging and hygiene business. We are in the knowledge business.