As the world’s population continues to grow, creative solutions and diverse partnerships will play a key role in helping to address food security. An example of our work on this issue is our collaboration with the World Wildlife Fund (WWF) and the China Chainstore and Franchise Association (CCFA) to help address the increasing issues around food security in China and the related environmental consequences.

As demographics evolve, particularly in developing markets, there are new challenges for food systems to meet the increasing demand for protein rich foods such as poultry. Satisfying the growing human needs for access to safe, nutritious food must be balanced with preserving ecosystems and conserving natural resources.

An education component is critical to our work with WWF so that processors, retailers and food service companies better understand the environmental consequences of raising, processing, distributing and selling fresh poultry products.

By engaging industry, government and NGO stakeholders in Sealed Air’s efforts to modernize the poultry supply chain to meet consumer needs, we are working with WWF and CCFA to mitigate environmental impacts and maximize social benefits of poultry production in the Yangtze River Basin.

Our common goal is to enhance safety and reduce food waste at retailers and food service operators in the region by promoting best practices across the supply chain with chicken packaging solutions.

The three-year China Food Security Initiative has achieved several key milestones to date, including: 

  • Best Practices Management Guide. This comprehensive checklist of food safety practices and procedures can help reduce the loss of product due to contamination and spoilage along the poultry supply chain from slaughter to sale at grocery retail stores.
  • Quantitative environmental evaluation of different supply chain systems for packaged and unpackaged chicken, from farming to retail. The Life-Cycle Analysis (LCA) report showed that more than half of the greenhouse gas emissions are associated with feed alone. It also found that chilled packaged chicken generally showed a lower environmental impact than unpackaged chicken that needs to be frozen, due to longer shelf life and lower energy requirements for chilling. Overall, the report confirmed that moving to a supply chain in China that incorporates improved farm processes, packaging and cold-chain methods, has the potential to reduce greenhouse gas emissions by more than 20 percent.